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Marketing Day: YouTube Director onsite, Pinterest Shopping Ads & Google Play Instant

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

Recent Headlines From MarTech Today, Our Sister Site Dedicated To Marketing Technology:

  • Barometric unveils its attribution service for snail mail
    Mar 20, 2018 by Barry Levine
    The measurement service matches street addresse to devices and monitors those devices’ online activity after the mailing.
  • The 5 big disruptions to marketing in 2018
    Mar 20, 2018 by Digital Marketing Depot
    The marketing world is in the middle of five major disruptions that are reshaping the industry as we know it: Digital transformation. Microservices and APIs. Vertical competition. Digital everything. Artificial intelligence. These trends are dramatically altering the digital landscape in which business operate and changing how brands function internally.
  • What is privacy by design? A deeper dive into this GDPR requirement
    Mar 20, 2018 by Robin Kurzer
    Experts agree that integrating privacy principles into the development phase makes sense for businesses and their customers.

Online Marketing News From Around The Web:

Original Source