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Competitive Edge Wins Silver at Cyprus Tourism Awards 2024

Competitive Edge has been awarded a Silver Award at the Cyprus Tourism Awards 2024 in the category “Website and/or other Digital Assets”, recognising the agency’s collaboration with UIBS | hospitality, Mercure Larnaca Beach Resort, and Solaar Hospitality.  The award celebrates the joint creation of a guest-centric digital experience that merges visual excellence with functional performance. The website was designed to be:  User-focused with intuitive navigation  Visually immersive, aligned with the hotel’s brand identity  Conversion-driven, optimised for bookings and inquiries  Technically […]

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Competitive Edge Wins the Logo Design Competition for the District Local Government Organization of Larnaka

Discover how Competitive Edge Digital clinched the logo design competition for Larnaka’s District Local Government, embodying the region’s heritage and forward-looking aspirations.

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2023 in Review: Marketing Trends, Successes, and a Look Ahead

As 2023 comes to a close, it’s time to look back at a year that’s been full of change and excitement in digital marketing.

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The Importance of Brand Consistency: Starting with a Unified Voice

Learn about the importance of brand consistency and how a unified voice across all communication channels builds trust and recognition with your audience.

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Integrated Marketing: An introduction to the concept

Discover the power of Integrated Marketing and its crucial role in today’s dynamic marketing landscape. Dive into its key components, benefits, and how a unified approach can drive brand success. Learn from Competitive Edge’s expertise and elevate your brand strategy.

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